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Email Marketing Overview

It is likely that your competitors are using email marketing to build their relationship with existing customers and gain new customers. If you think you’re missing out because you’re not using email...

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Call To Action

We moved into a house last year with a broken outdoor faucet by the driveway. It’s not one of those ordinary hose bibs, it is a hot & cold mixer faucet like you might see on a utility sink. It...

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Responsive Web Design for Mobile

“Mobile first” and more recently “Multi-screen” are hot topics for marketers these days. People – your customers and prospects – are not constrained to their computer when answering your emails,...

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Case Study: Direct Mail vs. Email

We love email. It is an inexpensive way to keep in touch with an engaged set of customers and prospects. We also love direct mail. There’s not an easier and better way to get your brand in your...

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Green, Sustainable, Earth-Friendly

Really? Better Take a Closer Look. For those of us in the Graphic Arts Industry, SGP Sustainable Green Printing Partnership has taken all the guessing out of green. Established in 2008, this...

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Marketing Creatives and Technologists

There’s been a lot of chatter on social media lately about the direction that marketing, and the necessary skills required for modern marketing, are headed. Campaigns now spread across many channels:...

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